By calling digital art “[new] media art,’’ public perception has focused the zeros and ones as formatted into particular visual, acoustic and tactile media, rather than structures of programming. This view is reinforced by the fact that the algorithms employed to generate and manipulate computer music, computer graphics, digital text are frequently if not in most cases invisible, unknown to the audience and the artist alike.
— Cramer, Florian, and Ulrike Gabriel. “Software Art”. 2001.